Confidence in the future
Responding to a changing world Chief Executive’s strategic review
This year we’ve significantly expanded our mobile and fixed data network coverage and quality, maintained encouraging commercial momentum and returned to growth in revenue and EBITDA. At the heart of this continued improvement are our key strategic drivers – data, convergence and enterprise.
As smartphone penetration grows, customers expect high speed, reliable data services. Our data strategy is to build wide and deep mobile data networks, to encourage worry-free usage at fair prices and offer segmented products and services accessible to a wide range of users.
4G population coverage in Europe
growth in data traffic
reduction in dropped call rates
As customers increasingly share content between their devices, they are looking for the fastest speeds and most reliable connection, whether that be through mobile or fixed services. That's why we've transformed our unified communications proposition and are now a major provider of mobile and high speed fixed broadband services.
revenues from fixed services
increase in broadband users
homes covered by fibre and cable
countries offering TV services
In a digital world it’s vital for companies to stay connected with each other, their customers and suppliers. Our enterprise strategy targets businesses searching for one communications provider to supply fixed and mobile services to their entire workforce, across all geographies.
service revenue is from Enterprise customers
Enterprise market share in Europe
IP-VPN points of presence